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How do I grow my e-commerce, product-based or subscription box business? How do I skyrocket my sales, get more customers, increase my profit, sell on more channels and create an epic customer experience for my business? These are some of the big questions that product and subscription box coach, Kerrie Fitzgerald digs into each week in this workshop style podcast. Listen in and you will learn step-by-step actionable strategies to help you scale to the next level in your business, skyrocket your sales, traffic, reach more customers and gain greater visibility in your business to create your customer superfans. We’ll also include amazing entrepreneurs and online shop owners from Shopify, Cratejoy, Etsy and Amazon, to share their product biz success stories to give you tangible strategies you can implement today, to make huge waves in your business. Together, let’s create a business growth roadmap so you can create a profitable product business, that gives you a life you love.
Episodes
Tuesday Jul 06, 2021
Tuesday Jul 06, 2021
Welcome to the 36th episode of The 6 Figure Product Business Podcast.
Today we’re talking with brand and package design queen Kaila Piepkow of Dox Design. She helps turn product businesses into stand out and high demand brands that stand out against competitors and create a wildly attractive customer experience.
Kaila Piepkow is the crazy dog-lady, Creative Director, and Designer behind Dox Design a remote branding and packaging design studio that helps businesses become top dogs through #droolworthy design. She is a proud fur-mama to three dachshunds, lover of all 70’s music, and a huge packaging design nerd.
After taking her first few years out of college in the traditional agency route working in some of the top design agencies in the Midwest, she felt like many entrepreneurs... restless… like her cup wasn’t being filled to the top. So she created something that nobody had done before a fully remote studio servicing businesses large agencies overlooked. And so, Dox Design was born!
Today, Kaila is the proud to lead her fearless team on a mission to create strong, compelling brands that flaunt their clients’ stand-out qualities in fun and daring ways. Together, Dox Design work together seamlessly to create #droolworthy brands and design for people just like you: the doers, the dreamers and the dog-obsessed.
Here are some other key takeaways from this episode:
- What are the parts and pieces of a #droolworthy brand
- How to use branding to make your product stand out in a saturated niche?
- How branding goes beyond fonts and colors
- The power of product packaging
- How package design can increase your sales in a massive way
- How packaging can increase the customer experience and make them buy again and again
- The importance of nailing your ideal customer and how that plays a massive role in your branding
- Some easy ways to discover the right fonts and colors for your brand
Connect with Kaila
https://www.facebook.com/groups/2276002292654268/
https://www.instagram.com/dox.design/
https://dox.design/services/
SUMMER LIVE WORKSHOPS
This episode was brought to you by my summer online LIVE workshop series. Grab the all access pass for just $150. https://marketing-by-kerrie.mykajabi.com/summerworkshops
Just want to join one workshop? No prob, each one is just $57.
Workshop Breakdown:
- Instagram Content Planning
- Instagram Sales
- Email Marketing Promos & Campaigns
- Product Photography for Newbies
- Influencer Marketing 101
For more information on the dates, times and more details head over to https://marketing-by-kerrie.mykajabi.com/summerworkshops
WORK WITH ME
I have 1:1 coaching spots open for you! Click link to learn more. https://kerriefitzgerald.com/
Let’s Be Friends
Follow Kerrie on Instagram
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