Ecommerce Society Podcast

https://feed.podbean.com/ecommercesocietypodcast/feed.xml

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Episodes

How do I grow my e-commerce, product-based or subscription box business? How do I skyrocket my sales, get more customers, increase my profit, sell on more channels and create an epic customer experience for my business? These are some of the big questions that product and subscription box coach, Kerrie Fitzgerald digs into each week in this workshop style podcast. Listen in and you will learn step-by-step actionable strategies to help you scale to the next level in your business, skyrocket your sales, traffic, reach more customers and gain greater visibility in your business to create your customer superfans. We’ll also include amazing entrepreneurs and online shop owners from Shopify, Cratejoy, Etsy and Amazon, to share their product biz success stories to give you tangible strategies you can implement today, to make huge waves in your business. Together, let’s create a business growth roadmap so you can create a profitable product business, that gives you a life you love.

Episodes

Tuesday Mar 19, 2024

If you were to start all over again, what would you do differently?

Tuesday Mar 19, 2024

I started my first product based ecommerce back back in 2016, called The Dapper Dog Box. I made 1.2 million mistakes with that business, despite scaling to from 0-thousands of customers and making hundreds of thousands of dollars in revenue in 2.5 years. In 2019 I sold the business and today, MARCH OF 2024 I am officially starting my next product based business and I cannot wait to share the top 10 things I would do differently next time.

Takeaways

Takeaways

Choose a product with high margins, solves a pain point, and can be put on a subscription service.
Create a purpose or mission-based business to stand out and attract customers who want to support businesses that give back.
Develop a clear marketing and visibility strategy from day one, including SEO, affiliate marketing, and PR.
Diversify sales channels, such as Amazon, wholesale, and Etsy, to reach a wider audience.
Hire a virtual assistant to outsource tasks like customer service and order fulfillment.
Create standard operating procedures (SOPs) to document processes and make it easier to onboard new team members.
Focus on word of mouth marketing and customer loyalty to generate repeat business and build brand evangelists.
Humanize the business by sharing your story, showing your face, and involving customers in the brand.

Work With Me:

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