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How do I grow my e-commerce, product-based or subscription box business? How do I skyrocket my sales, get more customers, increase my profit, sell on more channels and create an epic customer experience for my business? These are some of the big questions that product and subscription box coach, Kerrie Fitzgerald digs into each week in this workshop style podcast. Listen in and you will learn step-by-step actionable strategies to help you scale to the next level in your business, skyrocket your sales, traffic, reach more customers and gain greater visibility in your business to create your customer superfans. We’ll also include amazing entrepreneurs and online shop owners from Shopify, Cratejoy, Etsy and Amazon, to share their product biz success stories to give you tangible strategies you can implement today, to make huge waves in your business. Together, let’s create a business growth roadmap so you can create a profitable product business, that gives you a life you love.
Episodes
Friday Sep 03, 2021
Friday Sep 03, 2021
Welcome to this bonus holiday episode.
Want to plan your black friday and holiday sales strategy in advance so you crush your sales this year?
JOIN MY 5 DAY FREE CHALLENGE
Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together.
Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge starts September 13th.
SIGN UP TODAY.
https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge
Tuesday Aug 31, 2021
Tuesday Aug 31, 2021
Would you love some help planning and executing your holiday sales & Black Friday strategy? Then scroll down to learn more about my free 5 day challenge.
In this episode we are diving in to the 4 stages of growing your product business. This is my unique framework I teach in my courses and used to grow my own 6 figure product business.
My course, Slay & Scale Product Academy will be opening up for enrollment the last week in September so keep your eyes peeled for that! The framework discussed in this episode is the exact framework I teach you in the course.
JOIN MY 5 DAY FREE CHALLENGE
Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together.
Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge starts September 13th.
SIGN UP TODAY.
https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge
Where You Can Find Me:
Subscribe to the Podcast
Follow Kerrie on Instagram: www.instagram.com/kerrie.a.fitzgerald
Tuesday Aug 24, 2021
Tuesday Aug 24, 2021
In this episode we are diving into Holiday sales strategies you can implement to get your business massive results. The earlier you can be ready for the holidays, the better results you will have.
JOIN MY 5 DAY FREE CHALLENGE
Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together.
Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge starts September 13th.
SIGN UP TODAY.
https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge
Where You Can Find Me:
Subscribe to the Podcast
Follow Kerrie on Instagram: www.instagram.com/kerrie.a.fitzgerald
Tuesday Aug 17, 2021
Tuesday Aug 17, 2021
Welcome to the 42nd episode of The 6 Figure Product Business Podcast.
On this episode we are diving into all things Facebook ads and User Generated Content with ads expert Lauren Schwarz of The Loft 325. Lauren Schwartz is a thought leader in creating profitable creative strategies for e-commerce brands. Design professional with over 15 years of experience. Over the last 8 years working in digital marketing.
In this episode we dive into:
Create stellar Facebook ads with Creative user generated content & FB Ads best practices
Creative ads that drives the customers to click
-What assets you need to run ads
-How to identify your hook in the first 3 seconds
- Tips on gathering all of the most stand out content to use for your 15-sec ad
- Telling your story in 15 seconds or less to make your brand stand out
- Photo verse video ad format, what converts better?
User-Generated Content
- What is it, and why is it important to your brand?
- Why you need to Always Always use branded captions.
JOIN MY 5 DAY FREE CHALLENGE
Are you ready to make this holiday season your best one yet? Let's plan and implement your Black Friday strategy together.
Join my FREE 5 day challenge where I will walk you through the exact steps you need to take to plan & launch your most successful Black Friday. Challenge starts September 13th.
SIGN UP TODAY.
https://marketing-by-kerrie.mykajabi.com/5-day-holiday-challenge
Connect with Lauren
Instagram - https://www.instagram.com/theloft325/
Facebook - https://www.facebook.com/theloft325
LinkedIn - https://www.linkedin.com/in/lauren-schwartz-07354312/
Website - http://theloft325.com/
Let’s Be Friends
Follow Kerrie on Instagram
Tuesday Aug 10, 2021
Tuesday Aug 10, 2021
Welcome to the 41st episode of The 6 Figure Product Business Podcast.
Today we’re talking with Alyssa Keys, brand and product photographer extraordinaire. Alyssa is a brand photographer based in Northern California. She specializes in working with you to create comfort and confidence to attract your dream clients through powerful imagery that sells.
Here are some other key takeaways from this episode:
- Prep your photoshoots ( what is the story) what do we need to tell the story, how to plan props
- How can you think outside the box to make your photos stand out
- How can we step away from the boring white photobox with Colored backdrops and Incorporating humans into your shoots
- How to prep for a professional photoshoot
- Why hire a professional rather then iPhone pics
WORK WITH ME
MY signature COURSE- SLAY & SCALE PRODUCT ACADEMY
If you are an ecommerce business and you want to get more customers, make more consistent sales & profit and generate a heck of a lot more traffic, then Slay & Scale Product Academy is perfect for you. Click here and get started for $99 today.
DOWNLOAD MY FREE RESOURCES
HOW TO INCREASE YOUR WEBSITE CONVERSION RATE
Let’s Be Friends
Follow Kerrie on Instagram
Follow The 6 Figure Product Business Podcast on Instagram
Connect with Alyssa Keys Photo
Alyssakeysphotography@gmail.com
www.instagram.com/alyssakeysphoto
www.Alyssakeysphotography.com
Tuesday Aug 03, 2021
Tuesday Aug 03, 2021
Welcome to episode 43 of the 6 figure product business podcast:
On this episode we are diving into all things Instagram Reels. Instagram reels are a hot new feature from Instagram that everyone is going crazy over. With the new instagram changes announced and Instagram claiming to no longer be a photo sharing platform, it’s essential that your product business get on reels. In addition to diving deep into the benefits of using reels, I give you 20 easy to implement instagram reels ideas.
If you are curious about why reels are important or why you need them, this episode is perfect for you.
In this episode we dive into:
- Why Instagram reels will give your product business better engagement rates
- How to build authenticity & connection with short form video
- How to Educate your audience about your products in an engaging was
- The art of showcasing your business’s personality to gain followers and trust
- 20 easy to use REELS ideas exclusively for subscription box and e-commerce businesses
WORK WITH ME
MY signature COURSE- SLAY & SCALE PRODUCT ACADEMY
If you are an ecommerce business and you want to get more customers, make more consistent sales & profit and generate a heck of a lot more traffic, then Slay & Scale Product Academy is perfect for you. Click here and get started for $99 today.
DOWNLOAD MY FREE RESOURCES
How to use Instagram to Sell Your E-commerce Products
HOW TO INCREASE YOUR WEBSITE CONVERSION RATE
GRAB MY INSTAGRAM MINI COURSE $99
Let’s Be Friends
Follow Kerrie on Instagram
Tuesday Jul 27, 2021
Tuesday Jul 27, 2021
Welcome to the 39th episode of The 6 Figure Product Business Podcast.
If you’re someone who is AFRAID to show up on video, this episode is made for you.
On this episode we are diving into all things video marketing and how to leverage IG and Youtube for product businesses. Jess Fynn, Youtube star, video marketing expert shares all her knowledge on how to use video marketing to build a lasting brand and
How to Use YouTube to Grow Your Community and Business.
In this episode we dive into:
Why is video marketing important for product businesses?
How can a product biz owner start implementing video today? What are the steps?
What advice can you give if they are afraid to show up on video
What is your piece of advice for the business owner that wants to start a YouTube Channel?
How do you get your video to rank on YouTube?
What video marketing and editing techniques captivate the audience the most?
Contact with Jess
www.instagram.com/socialquestmedia
www.socialquestmedia.com/workwithme
Watch Jess's video marketing masterclass replay for $97
https://www.socialquestmedia.com/offers/Cxm2pTNq/checkout
YouTube Checklist Freebie: https://tinyurl.com/ttahrkw6
Let’s Be Friends
Follow Kerrie on Instagram
Tuesday Jul 20, 2021
Tuesday Jul 20, 2021
Welcome to the 38th episode of The 6 Figure Product Business Podcast.
Today we’re talking with the founders of The CEO Box on leveraging their existing brand to launch their product-based business.
Danny and Kirsten are Hudson Valley, NY natives that made a home & 2 whole businesses in Salt Lake City, Utah. They are the Founders of the only Hispanic-owned Gifting Service for Entrepreneurs - The CEO Box. They created the idea of The CEO Box on their living room floor late one night after Kirsten found herself overwhelmed trying to send gifts for 25 entrepreneurs at once. They launched within 7 months by leveraging their existing business knowledge and brand and have already sent over 100 boxes to dream customers. Together they are building a unique brand for CEOs with the love language of both of their hearts - gift-giving.
Here are some other key takeaways from this episode:
- How to have a 5-figure business launch without ads or over 1000 social media followers
- The lessons you learned from starting a second business while managing an existing brand
START YOUR OWN SUBSCRIPTION BOX BUSINESS
https://marketing-by-kerrie.mykajabi.com/Subscriptionboxlaunch
Connect with The CEO Box
www.instagram.com/shoptheceobox
https://shoptheceobox.com/Kerrie
Use code KERRIE5 for $5 off your first order
Let’s Be Friends
Follow Kerrie on Instagram
Tuesday Jul 13, 2021
Tuesday Jul 13, 2021
Welcome to the 37th episode of The 6 Figure Product Business Podcast.
On this episode I am diving into the 6 phases of starting and launching your dream ecommerce business. Everything from nailing down your product idea, to creating epic packaging to starting a shopify website and more! My client Happy Host Event In a Box recently launched their new ecommerce brand. I worked with them closely for months to help them create their dream business and I felt so inspired after watching them live that I wanted to create this episode for you.
If you have been thinking of an idea for a product business and don’t exactly know where to start, this episode is for you!
Want to start your own ecommerce store? Let’s work Together
Create and launch your dream ecommerce business. We will work together for 3-4 months and I will help you along the way, provide all the right feedback so you launch the right business and give you my custom 1:1 strategy. If this is YOU, then let’s get started. Click here and send me a DM to get started.
Links Mentioned:
Grab a Happy Host Event in a Box
Ecommerce Polymailer Bag Packaging
Want to start a subscription box business instead of ecommerce, watch my video
https://www.hushedrevelry.com/
Let’s Be Friends
Follow Kerrie on Instagram
Follow The 6 Figure Product Business Podcast on Instagram
Connect with my Podcast Producer, Erin Tofani at:
Website: https://erintofani.com/
Instagram: https://www.instagram.com/erintofani/
Tuesday Jul 06, 2021
Tuesday Jul 06, 2021
Welcome to the 36th episode of The 6 Figure Product Business Podcast.
Today we’re talking with brand and package design queen Kaila Piepkow of Dox Design. She helps turn product businesses into stand out and high demand brands that stand out against competitors and create a wildly attractive customer experience.
Kaila Piepkow is the crazy dog-lady, Creative Director, and Designer behind Dox Design a remote branding and packaging design studio that helps businesses become top dogs through #droolworthy design. She is a proud fur-mama to three dachshunds, lover of all 70’s music, and a huge packaging design nerd.
After taking her first few years out of college in the traditional agency route working in some of the top design agencies in the Midwest, she felt like many entrepreneurs... restless… like her cup wasn’t being filled to the top. So she created something that nobody had done before a fully remote studio servicing businesses large agencies overlooked. And so, Dox Design was born!
Today, Kaila is the proud to lead her fearless team on a mission to create strong, compelling brands that flaunt their clients’ stand-out qualities in fun and daring ways. Together, Dox Design work together seamlessly to create #droolworthy brands and design for people just like you: the doers, the dreamers and the dog-obsessed.
Here are some other key takeaways from this episode:
- What are the parts and pieces of a #droolworthy brand
- How to use branding to make your product stand out in a saturated niche?
- How branding goes beyond fonts and colors
- The power of product packaging
- How package design can increase your sales in a massive way
- How packaging can increase the customer experience and make them buy again and again
- The importance of nailing your ideal customer and how that plays a massive role in your branding
- Some easy ways to discover the right fonts and colors for your brand
Connect with Kaila
https://www.facebook.com/groups/2276002292654268/
https://www.instagram.com/dox.design/
https://dox.design/services/
SUMMER LIVE WORKSHOPS
This episode was brought to you by my summer online LIVE workshop series. Grab the all access pass for just $150. https://marketing-by-kerrie.mykajabi.com/summerworkshops
Just want to join one workshop? No prob, each one is just $57.
Workshop Breakdown:
- Instagram Content Planning
- Instagram Sales
- Email Marketing Promos & Campaigns
- Product Photography for Newbies
- Influencer Marketing 101
For more information on the dates, times and more details head over to https://marketing-by-kerrie.mykajabi.com/summerworkshops
WORK WITH ME
I have 1:1 coaching spots open for you! Click link to learn more. https://kerriefitzgerald.com/
Let’s Be Friends
Follow Kerrie on Instagram