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How do I grow my e-commerce, product-based or subscription box business? How do I skyrocket my sales, get more customers, increase my profit, sell on more channels and create an epic customer experience for my business? These are some of the big questions that product and subscription box coach, Kerrie Fitzgerald digs into each week in this workshop style podcast. Listen in and you will learn step-by-step actionable strategies to help you scale to the next level in your business, skyrocket your sales, traffic, reach more customers and gain greater visibility in your business to create your customer superfans. We’ll also include amazing entrepreneurs and online shop owners from Shopify, Cratejoy, Etsy and Amazon, to share their product biz success stories to give you tangible strategies you can implement today, to make huge waves in your business. Together, let’s create a business growth roadmap so you can create a profitable product business, that gives you a life you love.
Episodes

Tuesday Nov 24, 2020
How to Use Instagram to Drive Sales and Create Customer Superfans
Tuesday Nov 24, 2020
Tuesday Nov 24, 2020
Welcome to the 5th episode of The 6 Figure Product Business Podcast.
In this episode we are diving into the magical world of Instagram. More specifically, we are talking about how you can leverage the gram to drive massive sales and grow an engaged community. The more engaged community you create, the more customer superfans you can build, which also leads to more sales and referrals.
Here are some other key takeaways from this episode:
- How I grew my subscription box instagram account from channel from ZERO to 42,000 followers in 2.5 years and made it my #1 sales and customer acquisition channel
- How to create the right type of content on instagram that your followers will love
- Easy tactics to get your customers to post photos of YOUR products on their Instagram. This is free advertising/visibility for you and = sales for you
- How to create your customer superfans on Instagram so they promote your biz from the rooftops
- How to create a visually appealing Instagram feed with one simple tool.
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Links Mentioned
Instagram Preset Recommendations, all from Creative Market. These give your image a cohesive look and feel and make your account more visually appealing. I highly recommend choosing a pair to make a huge impact with your account.

Tuesday Nov 17, 2020
How to Create the Right Black Friday Promotions
Tuesday Nov 17, 2020
Tuesday Nov 17, 2020
Welcome to the 4th episode of The 6 Figure Product Business Podcast.
In this episode we are diving into part 2 of Holiday sales and last minute strategies. Today we are talking about how to create your promotions for Black Friday or Cyber Monday. It's key to know how to implement email marketing automations to get your message in front of your audience to buy from you.
Here are some other key takeaways from this episode:
- How to choose your Black Friday and Cyber Monday discounts for your subscription box business or ecommerce business.
- How to create the right emails to get your audience to buy from you.
- The dreaded email marketing mistakes you want to avoid.
This episode was brought to you by my group coaching program, The Marketing Accelerator. My 12 week group coaching program that teaches you how to implement 3 key areas of marketing into your product business to skyrocket your customers and sales. Apply today at: http://kerriefitzgerald.com/group-coaching-program
Holiday Sales Freebie: https://view.flodesk.com/pages/5dc064be58289c002646dc3d
Where You Can Find Me:
Subscribe to the Podcast
Follow Kerrie on Instagram: www.instagram.com/kerrie.a.fitzgerald
Join the 6 Figure Product Businesses Facebook Group
Learn more about my marketing strategy and consulting services

Tuesday Nov 17, 2020
How to Give Your Website a Holiday Makeover for Massive Sales
Tuesday Nov 17, 2020
Tuesday Nov 17, 2020
Welcome to the 3rd episode of The 6 Figure Product Business Podcast.
In this episode we are diving into holiday sales and some last minute strategies you can implement to get you massive results today. The 2020 holiday season is going to be unlike any that we’ve seen in the past due to covid, social distancing, and stores literally being closed. More and more people are now shopping online, which is a huge opportunity for you!
The first part we are focusing on how to “Holiday-ize” your website!
To get your audience and customers in the mood and to create that virtual festive experience, you need to give your website a little makeover.
Here are some other key takeaways from this episode:
- An overview of what this holiday season will look like and how you can capitalize
- The key things you can implement to your website to bring that festive in-store experience virtually and get your customers ready to buy
- How to showcase your holiday products on your website the right way.
This episode was brought to you by my group coaching program, The Marketing Accelerator. My 12 week group coaching program that teaches you how to implement 3 key areas of marketing into your product business to skyrocket your customers and sales. Apply today at: http://kerriefitzgerald.com/group-coaching-program
Holiday Sales Freebie: https://view.flodesk.com/pages/5dc064be58289c002646dc3d
Where You Can Find Me:
Subscribe to the Podcast
Follow Kerrie on Instagram: www.instagram.com/kerrie.a.fitzgerald
Join the 6 Figure Product Businesses Facebook Group
Learn more about my marketing strategy and consulting services

Tuesday Nov 17, 2020
My Subscription Box Business Launch and Story
Tuesday Nov 17, 2020
Tuesday Nov 17, 2020
Welcome to the second episode of The 6 Figure Product Business Podcast.
This week we’re going to talk about my story and how I started, grew and sold a subscription box business. If you are someone who is thinking about starting a subscription or product business or want to grow yours, this episode is great for you.
Ever wonder the backstory behind businesses and how they got started…. What their “lightbulb” moment was that got them to launch a business and come up with their business idea.
Well today you will hear what my pivotal light bulb moment was that made me decide to start a subscription box business. Here are some other key takeaways from this episode:
- Why I decided to start the business
- How I came up with the idea
- How I narrowed down to one niche audience to target (This IS one of the secret sauces behind my success)
- My launch process and some mistakes I made
- The first few marketing strategies I implemented to get my first customers.
This episode was brought to you by my group coaching program, The Marketing Accelerator. My 12 week group coaching program that teaches you how to implement 3 key areas of marketing into your product business to skyrocket your customers and sales. Apply today at: http://kerriefitzgerald.com/group-coaching-program
Where You Can Find Me:
Subscribe to the Podcast
Follow Kerrie on Instagram: www.instagram.com/kerrie.a.fitzgerald
Join the 6 Figure Product Businesses Facebook Group
Learn more about my marketing strategy and consulting services

Tuesday Nov 17, 2020
Cheers & Welcome To The Podcast
Tuesday Nov 17, 2020
Tuesday Nov 17, 2020
Welcome to the very first episode of The 6 Figure Product Business Podcast. As a podcast junkie myself, I’m thrilled to be hanging out with you each week and giving you secret sauce marketing strategies you can implement today to make real changes in your business.
This week I want to tell you a little bit about what you can expect from the podcast, what types of content I will be sharing and the types of guest experts you can expect to learn from.
Knowing how to grow and scale your subscription box business can feel extremely hard and been frustrating when you don’t know what to do. My podcast will help you grow with ease and confidence and give you the step by step you need to grow and make more money for your subscription box business or e-commerce business.
What could your business look like in two years if you know the right moves to make and how to make them? Tune in if you want to find out for yourself.
Where You Can Find Me:
Subscribe to the Podcast
Follow Kerrie on Instagram: www.instagram.com/kerrie.a.fitzgerald
Join the 6 Figure Product Businesses Facebook Group
Learn more about my marketing strategy and consulting services

Wednesday Nov 11, 2020
Introducing: The 6 Figure Product Business Podcast
Wednesday Nov 11, 2020
Wednesday Nov 11, 2020
It’s time to skyrocket your sales, get more customers, increase profits and create customer superfans for your product-based, e-commerce or subscription box business. Get ready, Kerrie Fitzgerald, a Product Business Coach, is about to take you on a business growth journey to help you do just that! Have a listen to find out exactly what’s in this store for you from the show and tune back in every week for even more actionable strategies and entrepreneur success stories so you too can go implement exactly what you need to create that profitable business that gives you a life you love.